top of page
GOD04033.jpg

Event Sponsorship Opportunities in Atlanta/James Evans Events
 

Real engagement with over 900+ attendees

Annual & Recurring Events

Media Reach

Why Partner With Us

10+ Years Experience

Proven live events with consistent attendance and sell-through

Audience Loyalty

17.9% of attendees return

for multiple years

Premium Brand Integration

No logo dumping

Why Brands Choose James Evans Events

  • Proven live events with consistent attendance and sell-through

  • A mature, culture-driven audience with real buying power

  • Premium brand integrations — not logo dumping

  • 10+ years producing successful experiences in Atlanta and beyond

biggie_edited_edited.png

Celebration of Life

BIGGIE: 

The flagship annual tribute to The Notorious B.I.G. 

  • Major Cultural experience held in early March

  • 900+ attendee capacity at premium Atlanta venues

  • Media-supported, highly engaged, and impactful

Featured Events

Limited partnerships available

LL-black-grunge-logo.png

Upcoming live music and legacy artist showcase

  • Concert experience featuring iconic Hip-Hop and R&B artist

  • Mable House Barnes  Covered, outdoor Amphitheater

  • Ideal for brands seeking stage visibility and artist alignment

  • Fall 2026 

gettyimages-2239483815-612x612.jpg

Audience Reach & Visibility

Reach and visibility vary by platform and activation. Detailed metrics available upon request.

Live Event Reach

A five-hour, in-room cultural experience with a mature, highly engaged audience that arrives early, stays engaged, and actively participates throughout the event.

Digital & Social

Ongoing promotion across owned social platforms, email marketing, and event-driven digital channels before, during, and after the event.

Media & Partners

  • OG 97.9 FM (on-air + digital support)

  • Regional media coverage

  • Influencer and creator amplification aligned with culture and audience

Post-Event Content

Professional photo and video content captured on-site and shared across platforms, extending brand visibility and content lifespan beyond event day.

"Trusted by brands that define excellence and culture."

Getty_Images_logo_edited.png
v-103 logo .png
honey1.jpg
JustBrunch-01.jpeg
IMG_04141 (1).jpg
vmb logo.png

STRATEGIC BRAND VISIBILITY

Purposeful brand placement throughout the event environment, designed to feel natural and aligned with the guest experience — not intrusive or generic.

ON-SITE BRAND ACTIVATION

Opportunities to engage guests directly through curated brand moments, including lounges, sampling, interactive experiences, or branded touchpoints aligned with the event flow.

CONTENT CREATION & USAGE

Professional photo and video content captured during the event, highlighting authentic guest interaction and brand presence. Select assets may be shared with partners for digital use.

What Partners Receive

CURATED CULTURAL ALIGNMENT

Association with thoughtfully produced, culturally relevant experiences that honor legacy, community, and authenticity.

CUSTOM PARTNERSHIP STRUCTURE

Partnerships are tailored to brand goals, category needs, and desired level of involvement, rather than one-size-fits-all packages.

MEDIA & DIGITAL AMPLIFICATION

Integration within event promotion across owned digital platforms, media partners, and select third-party coverage, extending brand visibility beyond the venue.

*Partnership elements vary by event and sponsorship level. Final deliverables are outlined during the partnership planning process.

We offer tailored sponsorship opportunities for both established brands and local businesses.

Don't Be Scared
 

Corporate Sponsorships & Strategic Brand Partnerships

For National & Regional Brands

We partner with regional and national brands seeking meaningful cultural alignment, premium visibility, and authentic audience engagement through high-impact live experiences.

James Evans Events sponsorships go beyond logo placement. We design integrated brand experiences that place your brand directly inside moments that matter.

What Sets Our Corporate Partnerships Apart

  • High-Value Audience
    Reach professionals, entrepreneurs, creatives, and tastemakers with real buying power.

  • Premium Brand Integrations
    Custom activations, branded environments, VIP experiences, and content opportunities.

  • Proven Execution
    Over a decade of successful events with consistent attendance and repeat engagement.

  • Cultural Relevance
    Align your brand with iconic music, nightlife, and legacy cultural moments.

Ideal Corporate Partners

Beverage & spirits • Lifestyle & fashion • Media & tech • Consumer brands • Regional & national companies

✔ Presenting Sponsorships
✔ Naming Rights
✔ Experiential Activations
✔ VIP Lounge Integrations
✔ Multi-Event Partnerships

“We’ve worked with brands long enough to understand that sponsorships only work when they feel natural to the audience — not forced.”

Small Business Sponsorship Opportunities
 

For Local & Growing Businesses

Cost-effective sponsorships designed to help local and growing businesses gain visibility, attract new customers, and connect with Atlanta’s culture-driven community.

Our small business sponsorships provide real, on-the-ground exposure — not just digital impressions.

You actually get to TOUCH THE PEOPLE!

Perfect for

Restaurants • Bars & lounges • Real estate professionals • Salons & barbershops • Fitness & wellness • Entrepreneurs

✔ Event Sponsorships
✔ Vendor Tables
✔ Step & Repeat Logo Placement
✔ Flyers, Sampling & Giveaways
✔ On-SiteShoutouts

“Most small businesses don’t come in looking for impressions — they come back because people actually remember them after the event.”

View Small Business Options
GOD07125_edited.jpg

Proven Audience Loyalty Real Brand Exposure

  • Repeat impressions year over year

  • Audience trust in sponsor integrations

  • Higher recall vs one-time events

498

Unique ticket buyers

across 9 annual Biggie

Events

17.9%

3-5
 

of attendees return

for multiple years

Years

Core audience attends

3-5 Biggie Celebration of Life events

Age: 35 -55

  • Income: $70k - $220k

  •  60% Females/ 40%Males

  • Has disposable income

  • Professionals

  • Tastemakers

  • Entreprenuers

Avg. Attendance: 500+

  • Repeat exposure to the same engaged consumers

  • Strong brand recall through multi-year attendance

  • A balance of loyal return guests + new premium buyers

Based in Metro Atlanta

  • Transplants from northern cities

  • Supports Black-owned businesses

  • Leans heavily into fashion + urban culture + grown & sexy vibes

  • Loyal and repeat buyers

GOD09718_edited_edited.jpg
photo_20.jpg
JAMES-EVANS-JACK-HONEY-SPONSORSHIP.jpg
000_4067485_edited.jpg

Let's Create Something
Unforgettable.

We partner with brands that want to inspire, connect, and elevate the culture.

SPONSOR INQUIRY

Which Event(s) Are You Interested In?
Biggie: Celebration of Life
Other James Evans Events
Sponsorship Goals
Budget Range
$1000 - $10,000
$10,000 - $20,000
$20,000 +
bottom of page